Filtering by Tag: trademark law

Shark Bait - Episode 805

Shark Tank Season 8's, Episode 5 featured Parker Maple, Safe Grabs, Sandilake Clothing, and Silidog.  The episode aired on October 21, 2016.

Parker Maple

Josh Parker, an 18 year-old entrepreneur,  offers a line of products made from maple syrup.  One particularly innovative product is Parker's Maple Cotton Candy.  The question is whether he can build a brand that can stand out against all of the other maple syrup producers.

Parker Maple Farms, LLC filed their first trademark application (USSN 87/188,405) on September 29, 2016 for the goods Maple Butter.  The mark consists of the word "Parker's" in golden-beige stylized script above the words "maple" and "butter" in black standard characters above an inverted golden-beige fanciful maple leaf design, the stem of the maple leaf being a downward continuation, between the word "maple" and the word "butter," of the vertical portion of th letter "k" in the word "Parker's.  This was selected as the first trademark filing because this product is on-sale at Costco.

No sharks picked up Parker but encouraged Josh to continue forging ahead with the business.

Safe Grabs

Entrepreneur Cyndi Lee rebranded her product from Micro Easy Grab to Safe Grabs.  She's been in the market with Micro Easy Grab since 2013 and filed her trademark application for Safe Grabs on October 6, 2016.  She also has Patent Pending marked on her package and states this is for the design and shape of the silicon tray.  Lori will now partner with her to get her into Bed, Bath and Beyond and other retailers.

Her trademarks:

US Trademark Application USSN 87/190,921 for SAFE GRABS 

US Trademark Reg. No. 4,539,428 for MICRO EASY GRAB 

 

 

SandiLake Clothing

Entrepreneur Melissa Lay filed her trademark application for SandiLake Clothing on October 7, 2016 (See USSN 87/196,275).   She also appears to bring unique graphics to her clothing which have copyright protection associated with it.             

The company has a good idea - dog tags that don't jingle.  This product is made of durable colorful silicon and is ready for the market.

The SiliDog trademark (U.S. Reg. No. 4,557,447) is protecting the product.  New trademark applications include SILENT IDENTIFICATION, USSN 86/057,088 and GET SILI, USSN 86/057,110.  Unfortunately, trademark will protect the brand but won't prevent another company from entering the market.    

If the company would like to further protect the product, a patent or patent pending could provide some deterrence  to another wanting to enter a similar product.

 

Welcome to Vention Books

The beauty of patents and patent law is that there is so much more pop culture invested in it than we realize, and that's where Vention Books come in, a source of information designed to connect you with the culture around you and realize how brands and intellectual property develop over time. But even more so is this focus:

We're All About Creating the Next Generation of Inventors

See the light bulb? At one point, that was an invention. A creative mind developed it, and now it's a household institution shedding light for everyone. What do you think patent law (and trademark law, for that matter) is all about? Someone out there in our great nation had a great idea and wanted to brand it for all to experience.

What we don't even realize is that even many institutions of pop culture have also been branded and patented, and that's what Vention Books wants to highlight for ages 9 to 99. We want you to know just how all the stuff we love got so recognizable, what it takes for it to get there legally, and how it can come alive on paper. Intellectual property can live beyond the page. In fact, it already does.

So Stay Awhile and Learn About Everything From Star Wars to Video Games

What makes us the American Way. The things we do, the things we learn, the things that inspire us. Patent law makes it possible. And for starters, here's where you can find the Vention Books first edition from a galaxy far, far away:

Vention : Star Wars Collection

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